Contents
1 · At a glance
Clients choose a salon from its photos and its price list
Before booking a colour, a set of nails or a bridal trial, clients look at your work, check the price list and look for a free slot. A salon that only posts on Instagram makes them message and wait. A salon with a clear price list and a booking button gets the appointment.
What customers check before choosing
- Do I like their work and the look of the salon?
- What does it cost, and who will do it?
- Are they open when I am free?
- Can I book without calling or messaging?
What this website gives you
- A split-screen layout in blush, plum, rose and gold that feels relaxed and polished
- Six numbered blocks for hair, colour, nails, brows, facials and bridal
- A gallery with tabs for your work, the salon and the team
- "Book now" in the header and a short appointment form
2 · Home
The homepage, section by section
The homepage shows in five seconds the feel of the salon, what you offer and how to book.
- Split-screen heroYour headline and promise on one side, a large salon or styling photo on the other, with a line such as "Open 7 days a week" and "Book now" and "Our services" buttons.
- Key figuresGoogle rating, years in business and days open, using only figures you confirm.
- Trusted-by stripLogos of product brands you use or partners you work with, shown only with permission, or removed.
- Why us and proudly localThree numbered reasons to choose the salon, such as online booking, a local reputation and clear prices, with your short story.
- Our servicesSix numbered blocks, for example cut and blow dry, colour and balayage, nails, brows and lashes, facials and bridal packages, each with a starting price you set and a "Learn more" link.
- Client quote and call to actionA review you are allowed to use, then a closing "Ready when you are" booking button.
4 · About
Your salon and team
Clients return for the person who does their hair or nails. The about page introduces them.
- Proudly localWhen the salon opened, the style of the salon and the clients you love working with.
- Rating and figuresGoogle rating, years in business and days open, using figures you confirm.
- Our teamFour cards for the owner, senior stylists, nail technicians and therapists, with name and role.
- Client quoteA review and a closing booking button.
5 · Gallery
Gallery of your work
For a salon, the gallery is the portfolio. It is often the page that convinces a new client.
- Filter tabsAll, Our space, Our work, Team and Events, for the salon, colour and nail work, the team and bridal or launch days.
- Photo gridYour own photos, compressed for fast loading. Client photos are shown only with their consent.
- Booking buttonA "Book now" link under the gallery while the client is inspired.
6 · Online booking
Appointment booking and contact
A short booking form and every way to reach the salon on one page.
- Booking formName, phone, preferred date and notes for the treatment or stylist, sent to your inbox.
- Salon detailsAddress, phone, email and opening hours.
- Salon software on requestWe can link or embed live booking from software you already use, such as Fresha, Phorest or Treatwell. We confirm the scope with you first.
7 · Features
Everything this design includes
Salon price list
Six treatment blocks with starting prices, easy to update.
Appointment form
Name, phone, date and notes, sent straight to your inbox.
Bridal packages
A block for wedding hair and make-up enquiries and trials.
Stylist cards
Owners, stylists and therapists with names and roles.
Portfolio gallery
Your work, salon, team and events in five tabs.
Click-to-call and WhatsApp
One tap to call or message from any page on a phone.
Newsletter sign-up
A footer form for offers, new treatments and seasonal deals.
Elegant typography
Cormorant Garamond headings with Poppins text, refined and easy to read.
Accessible and fast
Readable contrast, keyboard navigation and quick loading on 4G.
8 · Mobile
Designed for the phone first
Most clients find and book a salon on their phone, often in the evening. On a small screen the split-screen hero stacks into photo then text, the menu folds into one button, treatments become cards and the "Book now" and WhatsApp buttons stay within reach of the thumb.
9 · Brand and search
Your look. Found on Google, Maps and AI assistants.
The sample uses blush white, deep plum, rose and soft gold with Cormorant Garamond and Poppins. We change the logo, colours, fonts, photos and copy to match your salon, and build every page the way Google, Maps and AI assistants prefer.
SEO: Google and Maps
- A page or block for each treatment, such as balayage, gel nails or brow lamination
- Titles, descriptions and HairSalon / BeautySalon / NailSalon structured data with opening hours
- Google Business Profile set up and linked to your booking page
- Fast pages with strong Core Web Vitals
GEO: AI search
- Answer-first summaries of your treatments and prices that ChatGPT, Gemini and Perplexity can quote
- Consistent salon name, address, phone and hours across the web
- FAQ written around real client questions such as patch tests and bridal trials
- AI crawlers allowed, with an llms.txt file
Searches the website is built around
- hair salon near me
- beauty salon [city]
- balayage [area]
- gel nails near me
- brow lamination [city]
- bridal hair and make-up [city]
- facial near me
- hairdresser open Sunday [city]
We don't promise rankings or AI citations. We build the site the way search engines and AI assistants prefer, and report your progress every month.
10 · Price
Domain, hosting and email: all included
Package for this design: Business Website
- Hosting, SSL & business email included
- Free .com, .net or .org domain (yearly)
- 2 months free (yearly)
- Host on your own server (yearly)
Pay yearly: 10 × the monthly fee (2 months free) plus a free .com, .net or .org domain. 12-month minimum term from go-live.
What the monthly fee includes
- Managed hosting server with SSL certificate and CDN
- Business email server with 5 mailboxes on your domain
- Daily backups and uptime monitoring
- Security, CMS and plugin updates
- 5 hours of website changes and tweaks a month
- Email and ticket support
We tailor it to your business
- Your logo, colours and fonts applied
- Your text and photos, or we write and source them
- Domain, business email and hosting set up
- SEO foundations, analytics and speed optimisation
11 · How it works
From this design to your website
Pick a design
Preview every page and choose the style that fits your brand.
Order the package
The right package is added to your cart, with setup and monthly prices shown upfront.
We launch it for you
We add your content, connect your domain and email, and go live.
Order today and a project lead contacts you within one business day.
12 · Frequently asked questions
Glow Hair & Beauty: questions and answers
How much does a hair and beauty salon website cost with Penta Services?
The Glow design costs £0 setup and £24 a month as a Ready Site on the Business Website package. Hosting, SSL, business email, updates and support are included. Paying yearly costs 10 times the monthly fee and adds a free .com, .net or .org domain.
Is Glow Hair & Beauty a real salon?
No. Glow Hair & Beauty is a fictional sample brand used to show the design. Every name, price, rating and review is replaced with your salon's own details before launch.
Can clients book appointments online?
Yes. "Book now" sits in the header of every page and the booking page has a short form with name, phone, date and notes, sent to your inbox. If you use Fresha, Phorest or Treatwell, we can link or embed live booking instead.
Can we show a full price list by stylist level?
Yes. Each treatment block shows a starting price and can open a fuller list by stylist level, hair length or time. You can change prices whenever you need.
Is this design for barbershops too?
Glow is built for women's and unisex hair and beauty salons. For a men's barbershop, our men-salon live demo is a closer fit.
How long does it take to launch?
Usually 2–4 weeks from when we receive your logo, treatments, prices, team details and photos.
Is the beauty salon website built for Google and AI search?
Yes. Treatments and prices are written as clear text with salon structured data, your Google Business Profile is set up and linked, and AI crawlers are allowed. We don't guarantee rankings or citations, but we report progress every month.
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Concept design shown with a fictional brand and sample content.