Contents
1 · At a glance
Passengers want to trust a ride app before they install it
A new ride app asks people to get into a stranger's car and save a card. Before they download, they check where you operate, how fares work, how drivers are vetted and what happens if something goes wrong. Companies check for business accounts and invoicing. A clear app website answers all of that in one place.
What customers check before choosing
- Does it work in my city, and how fast is a pick-up?
- How are fares calculated, and will I know the price first?
- Are drivers licensed and checked, and can I share my trip?
- Can my company pay centrally and get invoices?
What this website gives you
- A classic, high-contrast black-and-yellow look that reads like a taxi
- Six ride features in one grid, from upfront prices to business travel
- A three-step "how it works" section from download to first ride
- Rider, pass and business plans on the homepage and pricing page
2 · Home
The homepage, section by section
The classic layout tells a passenger in five seconds where you operate, why to trust you and how to start.
- Hero with store buttonsA kicker such as the number of cities you serve, your headline and promise, App Store and Google Play buttons and a rating badge, beside a phone showing a ride card.
- As featured inA strip of press or partner logos, shown only with permission.
- Everything in one appSix features in a grid, for example ride in minutes, upfront prices, safety, booking ahead, ride options and business travel.
- How it worksThree numbered steps: download the app, create an account, take your first ride, with a phone screen.
- What riders sayA rating badge and three short reviews from real riders, with their permission.
- PlansThree plan cards, such as pay per ride, a ride pass and business accounts.
- Get the app bandA closing block with both store buttons and a phone preview.
3 · Features
Features page
The features page explains what makes your rides different, one feature and one screen at a time.
- Page headerYour promise and a phone screen with a ride type, journey time and fare.
- Six numbered feature rowsRide in minutes, upfront prices, safety, booking ahead, ride options and business travel, or your own list, each with its own screen.
- Safety in detailRoom to explain driver checks, licensing and live trip sharing in plain words.
- Download call to actionStore buttons at the end of the tour.
4 · Screenshots
Screenshots page
Real app screens show passengers how quick booking is before they install.
- Screen galleryFour phone screens labelled with your app's tabs, such as Ride, Activity, Wallet and Account.
- Booking journeyScreens for choosing a ride, the fare, payment and the account, using your own screenshots.
- Rider reviewsA rating badge and three reviews from real riders.
- Get the appBoth store buttons and a final phone preview.
5 · Pricing
Ride plans and business accounts
Riders want to know fares are fair. Companies want central billing. One page covers both.
- Three plan cardsFor example pay per ride, a monthly ride pass and business accounts, with the favourite highlighted.
- Plan buttons"Start free trial" and "Contact sales" buttons that link to your store listing, sign-up page or a business enquiry form.
- Trusted-by stripBusiness clients or partners, shown only with permission.
- Pricing FAQShort answers on changing plans, trials, data security and discounts.
- Get the app linkA last route to download.
6 · Help centre
Help centre
Lost property, fares and refunds are common questions. A help centre answers them any time of day.
- Article searchA search box at the top of the page.
- Four help topicsGetting started, account and billing, privacy and security, and troubleshooting, each with its number of articles.
- Questions and answersYour own FAQ, such as how fares are calculated, booking ahead, safety and business accounts.
- Still need help?Your support promise and a "Contact support" button.
7 · Features
Everything this design includes
Store download buttons
App Store and Google Play buttons that link straight to your listings.
How it works steps
Three numbered steps from download to first ride.
Six-feature grid
Ride features set out in one clear grid.
Plans on the homepage
Rider, pass and business plans visible without an extra click.
Help centre and FAQ
Search, topics and answers on fares, safety and bookings.
City pages
A page or section for each city or airport you serve, within the package page limit.
Driver sign-up page
A "Drive with us" page with an enquiry form can be added to recruit drivers.
Technical typography
Space Grotesk throughout, crisp and modern.
Accessible and fast
Strong contrast, keyboard navigation and quick loading on phones.
8 · Mobile
Designed for the phone first
Riders often look up a taxi app at the kerb or at the airport, on mobile data. On a small screen the menu folds into one button, the store buttons sit at the top, the feature grid and steps stack into short cards and pages stay light so they load quickly.
9 · Brand and search
Your look. Found on Google, Maps and AI assistants.
The sample uses white and near-black with a taxi-yellow accent and light grey panels, set in Space Grotesk. We change the logo, colours, fonts, screenshots and copy to match your app, and build every page the way Google and AI assistants prefer.
SEO: Google and Maps
- A page or section for each city and airport you serve
- Titles, descriptions and MobileApplication (TravelApplication) structured data
- Google Business Profile set up and linked for your operating base
- Fast pages with strong Core Web Vitals
GEO: AI search
- Answer-first summaries of where you operate and how fares work that AI assistants can quote
- Consistent app name, cities, licensing and contact details across the web
- FAQ written around real rider questions on fares, safety and booking ahead
- AI crawlers allowed, with an llms.txt file
Searches the website is built around
- taxi app [city]
- airport taxi [city]
- book a taxi in advance
- cheap taxi app
- private hire app [city]
- executive car service [city]
- corporate taxi account
We don't promise rankings or AI citations. We build the site the way search engines and AI assistants prefer, and report your progress every month.
10 · Price
Domain, hosting and email: all included
Package for this design: Business Website
- Hosting, SSL & business email included
- Free .com, .net or .org domain (yearly)
- 2 months free (yearly)
- Host on your own server (yearly)
Pay yearly: 10 × the monthly fee (2 months free) plus a free .com, .net or .org domain. 12-month minimum term from go-live.
What the monthly fee includes
- Managed hosting server with SSL certificate and CDN
- Business email server with 5 mailboxes on your domain
- Daily backups and uptime monitoring
- Security, CMS and plugin updates
- 5 hours of website changes and tweaks a month
- Email and ticket support
We tailor it to your business
- Your logo, colours and fonts applied
- Your text and photos, or we write and source them
- Domain, business email and hosting set up
- SEO foundations, analytics and speed optimisation
11 · How it works
From this design to your website
Pick a design
Preview every page and choose the style that fits your brand.
Order the package
The right package is added to your cart, with setup and monthly prices shown upfront.
We launch it for you
We add your content, connect your domain and email, and go live.
Order today and a project lead contacts you within one business day.
12 · Frequently asked questions
Ride Easy: questions and answers
How much does a taxi app website cost with Penta Services?
The Ride Easy design costs £0 setup and £24 a month as a Ready Site on the Business Website package. Hosting, SSL, business email, updates and support are included. Paying yearly costs 10 times the monthly fee and adds a free .com, .net or .org domain.
Does the price include building the taxi app?
No. The package is the marketing website for your app. Booking, fares and payments happen in the app. If you need the rider, driver or dispatch app built, our mobile app development service quotes for it separately, priced by proposal.
Is Ride Easy a real app?
No. Ride Easy is a fictional sample brand used to show the design. Its cities, fares, ratings and reviews are samples and are replaced with your app's own details before launch.
Can the website recruit drivers?
Yes. We can add a "Drive with us" page that explains requirements and sends applications to your inbox, within the package page limit.
Can we show our licence and safety checks?
Yes. The features and help pages can explain driver checks, licensing and trip sharing. We publish only the licences and checks you confirm.
How long does it take to launch?
Usually 2–4 weeks from when we receive your logo, screenshots, cities, ride types and store links.
Is the ride-hailing app website built for Google and AI search?
Yes. Cities get clear pages with structured data, answers are written so AI assistants can quote them, and AI crawlers are allowed. We don't guarantee rankings or citations, but we report progress every month.
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Concept design shown with a fictional brand and sample content.